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Dieux du Stade - Making of Calendar 2008

2007·Movie
1h 43min
–
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About

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.
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Crew

Directed by:
Max Guazzini

Sequels and Prequels

No sequels or prequels available

Media

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How long is Dieux du Stade - Making of Calendar 2008?

1 h 43 min

Dieux du Stade - Making of Calendar 2008 runs 1 h 43 min.

What language is Dieux du Stade - Making of Calendar 2008 in?

English

It was made in English. Produced in France.